Skip to content
  • Webinars and Presentations

The Convergence of Marketing and Technology – The Reboot Show

  • July 20, 2020
  • Zora Artis
  • David Fairfull
  • Amy Smith
Share on facebook
Share on twitter
Share on linkedin

Technology has completely transformed how information is used. Do you agree?

This exclusive panel discussion tackles one of the most intriguing ongoing discussions. Often we hear a lot of debates in relation to how technology is used to curate, create and distribute information online so there couldn’t be a better time for us to take a lot at how the function of marketing has evolved and how Artificial Intelligence is leading the way.

We also explore what hasn’t changed when it comes to marketing; despite technology’s best efforts!

Host, Sally A Illingworth, leads a compelling and practical conversation with Zora Artis, David Fairfull and Amy Smith to unpack the convergence of marketing and technology.

Introducing our industry participants:

  • Zora Artis
  • David Fairfull
  • Amy Smith

www.therebootshow.com

Visit The Reboot Show to Watch

More Resources

Change Ross Findon image credit

We need change.

March 5, 2021 /
  This is an excerpt from Women in PR e-reader edited by Ana Adi & Edna Ayme-Yahil, Quadriga University of Applied Sciences Published in April 2020. Original title: Now is
Read More

Unlocking the value of your people in a (hopefully) post-pandemic world

January 25, 2021 /
How many of us have reflected on 2020 and come to the realisation that it’s been a year of learning and of appreciating what’s important and what needs to change?
Read More

Talking the Road to Alignment – GovComms Podcast #96

January 25, 2021 /
EP#96: THE ROAD TO ALIGNMENT – WITH ZORA ARTIS AND WAYNE ASPLAND On this episode of GovComms, contentgroup CEO David Pembroke speaks to Zora Artis and Wayne Aspland about their
Read More
The Road to Alignment

The Road to Alignment

November 23, 2020 /
Lessons from 2020 for alignment and communications. Since the release of the original paper Strategic Alignment: How communicators can change the face of leadership we’ve experienced disruption on a scale
Read More

On Alignment

November 21, 2020 /
The Alignment Imperative White paper by David Parkinson and Lindsay Uittenbogaard, founder and director of Mirror Mirror, looks at how to increase ownership, employee engagement, team effectiveness through alignment. The
Read More

On the Communication Profession

November 20, 2020 /
International Association of Business Communicators (IABC): Global site (useful content for members and non-members): https://www.iabc.com/ Asia Pacific site (free professional development): http://www.iabcapac.com/ Code of Ethics: https://www.iabc.com/about-us/purpose/code-of-ethics/
Read More

On Government Communication and Engagement

November 17, 2020 /
GovComms Institute This is the place for government communicators from all over the world to discuss their common purpose, common challenges and common opportunities. This is where you’ll find thought
Read More

Think Differently

November 17, 2020 /
On Demand Webinar Why do some organizations succeed and others fail? One simple yet powerful reason may surprise you. Companies with highly effective employee communications strategies outperform their industry peers
Read More

How Employee Communication Drives Business Outcomes

October 27, 2020 /
An executive resource which looks at how some of the best organisations bring their people with them on their change journey to achieve business outcomes – at a time when
Read More

On Different Ways to Learn and Develop Teams

October 1, 2020 /
Corporate Snakes and Career Ladders Scenario simulation workshops, in person or virtual delivery, designed to challenge thinking, gain insights into your own or your team’s behaviour. It is a fun
Read More